Tv Advertising
Tv Advertising
Tv Advertising show:
- small parts of the product( small parts of the film)
- how much it is(or when it's coming out)
- How the product looks like
LEGO Movie marketing:
The Lego movie advertised multiple companies using lego itself. Lego movie was more targeting for kids from age 3 to 10 and above. Lego movie had worked with warner bros and five days before the movie was launched and ITV broadcast with lego to create four British ads- British
Heart Foundation, Confused.com , BT and Premier Inn.Lego movie has grown on media and on news.Also after each ad on ITV, lego movie Characters appeared giving a little teaser on the characters.Lego movie was successful because all over media and news they been talking about the film.This now made lego make more films after they released there first film.Lego broke boundries by promoting lego and the film.
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